• Polsat unmistakably - and yet completely different.

    Polsat, the Polsat Group, and all associated television channels and corporate brands now have a
    brand new logo. All these brands follow a unified design principle. As a consequence, the clear assignment for the user and the viewer is...

    Polsat Group
    - Polsat Redesign 2021

  • Das Erste
    - Winter Wonderland 2020

    A fantasy location, a floating christmas island, a village with houses and trees in which little stories are told – this is the setting of the new christmas campaign for Das Erste. The 60 seconds long christmas spot as well as idents and advertising bumpers are airing on Das Erste - also the...
  • “Open Egg!” First, we see one small split, then the eggshell cracks open and apple blossoms grow out of the egg. The upper part floats meditatively towards the sky, revealing an Easter surprise in the egg - a birds nest with more small eggs and two birds flying into the picture, chirping in...

    Das Erste
    - Welt aus dem Ei 2021

  • ARD
    - Redesign

    The last redesign of the ARD logo was in 2003, a long period in which a great deal has happened technically. The goal was therefore to further develop the logo in order to modernize the ARD brand with regard to the Internet and new areas of application in a future-oriented manner. The typeface and...
  • Die neue ARD-Kampagne steht für entscheidenden Werte wie Gemeinschaft, Zusammenhalt und offen gelebte Vielfalt. Aus ganz verschiedenen Regionen Deutschlands kamen 300 Menschen zusammen, um gemeinsam ein Lied zu singen: Was ist deine Geschichte? Was hast du erlebt, was zählt? Was möchtest du...

    Das Erste
    - Was ist deine Geschichte?

  • Deutsche Welle
    - Plus90

    +90 is a new Turkish YouTube channel with a clear identity for a younger audience, to provide free information and a platform for debate. +90 design underlines this strong agenda. It is open, clear and recognizable. +90 logo is the core of the design. It reflects the name of the channel as well...
  • NET CULTURE to the power of PLAY AS EXPERIMENT times DO-IT-YOURSELF. On the 7th May 2011 the ZDF Theatre Channel became the new channel zdf.kultur. We were successful in beating seven other agencies to win the contract for this project. The project encompassed the complete branding package,...

    zdf.kultur
    - Redesign

  • Deutsche Welle
    - JAAFAR TALK

    ...
  • Polsat Sport is the most popular Polish sport TV channel, belonging to Polsat Group. Luxlotusliner created the new appearance for Polsat Sport Family, setting the main goal on featuring the new Polsat Sport Logo and increasing the Polsat Sport brand recognition. The centerpieces of Polsat Sport...

    Polsat Group
    - Polsat Sport

  • Das Erste
    - Polizeiruf 110

    The new opening sequence refers to the long tradition and cult-like status of the crime series "Polizeiruf 110" ("Police call 110"). Instead of telling a story in the classical sense, it interweaves old and new movie scence. Through this a link between the police work then and now is created. The...
  • The weekly lifestyle magazine searches for inspiration and innovation in all areas of popular culture – from fashion and design through to architecture, art, food and travel. The focus is on outstanding individuals doing extraordinary things on the African continent. Afrimaxx showcases...

    Deutsche Welle
    - Afrimaxx

  • Deutsche Welle
    - Euromaxx

    Big Bang and bam, bam! Planes, palm trees, buses and the Eifel Tower are all being tossed around in the air – “euromaxx on vacation”. Fishes, pepper mills, lobsters, pineapples, plates and a golden or wooden artichoke all dance and beckon you to your table – “euromaxx à la...
  • „Schnappschüsse zur Weihnachtszeit“ – solch hochemotionale Momente sollte man festhalten. Es sind Momente der Freude, des Friedens, des Miteinander und der Liebe. Luxlotusliner und ARD / Das Erste haben berührende Szenen in vier kurzen Spots eingefangen: Zwei Kinder dekorieren nicht den...

    Das Erste
    - Schnappschüsse zur Weihnachtszeit

  • Das Erste
    - Gemüse-ostern

    Inspired by the renewed vigour of spring and freshness of the start of the new season, Luxlotusliner developed and produced the Easter & Spring Campaign 2017 for Germany´s first public TV channel "Das Erste", filming humorous short stories with artfully carved cute characters out of fruits and...